Events: Arizona - Phoenix - Scottsdale

Arizona’s #1 Spring fashion event, Spring into Style, is back for another year.  The unique dual green runway set to the beautiful backdrop of Camelback Mountain returns on Saturday March 21, from 6:00pm to 9:30pm at Scottsdale’s Andaz Resort & Bungalows.  As part of Phoenix Fashion Week’s 3-pillars of Fashion, Education,  and Community, Spring into Style’s new format will showcase (20) top Arizona designers, stylists, and boutiques via (20) runway shows, each highlighting 2020 seasonal trends.  Another exciting activation this season will be “Best Editorial Trend Photograph” after statewide photo shoots by each runway brand, beauty brand, and photographer. Globally, fashionistas will be able to vote on Instagram for their favorite trend image styled by each runway brand on March 16th at @PhxFashionWeek.

Shop straight from the runway in the popular Style Villa that includes nine fashionable pop-up shops, beauty product samplings, delicious hors d’oeuvres and libations, as well as live music from the Peroni Stage.  Through electrifying and visionary runway shows, the brands will challenge themselves by highlighting the best spring trends in menswear and womenswear collections from their own unique perspectives.  

“As the Southwest's leading authority on fashion, Phoenix Fashion Week continues to raise the bar with extraordinary runway experiences at each event. With our new format of (20) trend showcases, we are able to touch many more brands in our community and by collaborating with the Andaz brand, Spring Into Style will be next level,” said Brian Hill, Executive Director of Phoenix Fashion Week. "This year we are excited to add live music by guitarist Tom Kumagai.”  Spring Into Style is supported by event partners, Sanderson Lincoln Black Label, Peroni USA, Mezcal Carreño, True North Studio, Allure Events, Welcome To Arizona, Adler Public Relations, and Andaz Resort and Bungalows, all pushing Arizona’s fashion industry forward.  This will be Phoenix Fashion Week’s largest spring show yet, with more than 200 models attending the casting.  Expect to see everyone, who's anyone in the Phoenix fashion scene, for a night of fashion and exceptional style.

Fashion and tech will kick-off Spring Into Style on Monday, March 16th with twenty runway brand editorial trend photoshoots and a global Instagram Vote, styled by beauty leaders, Toni & Guy, Kensington Make-Up Academy, Modern Love Salon, The Root Salon, Veda Beauty, Distinctive Salon and Spa, Az Royalty Salon, and the Phoenix Fashion Week Style Team. At Spring Into Style guests will be able to shop each look straight from the runway via Instagram shopping. Guests will also be able to interact with the runway brand’s style influencers each wearing a show trend in real time, by using Phoenix Fashion Week's official hashtags #springintostyle and #phxfashionweek, to engage with the fashion community.

Ticket prices range from $30-$125 and can be purchased at www.SpringIntoStyle2020.eventbrite.com.  For more Spring Into Style event information and to schedule designer, boutique, stylist interviews, or media RSVPs, please contact  This e-mail address is being protected from spambots. You need JavaScript enabled to view it . Follow Phoenix Fashion Week on Instagram, Facebook & Twitter @PHXfashionweek.