Foundress Fridays: Nisha Todi, Clinical Psychologist

Nisha Todi is a clinical psychologist at her business Nisha Todi, PsyD PLLC.

“My business primarily focuses on empowering people to make lasting and impactful changes in their lives. As a practicing psychologist, I work hard to build strong relationships and create a safe space without judgment. The relationship between my clients and I is unique in that this is a private place where they can be their authentic selves and know they are the primary focus. I also do not approach my clients with an agenda, so our conversations can be about anything, including changing old habits, building self-confidence in relationships, exploring professional identity, and working through the impact of our past.”

AZF: What is your life motto?
NT: Throughout my journey as an entrepreneur, I learned I am most effective when I start every question with “what” instead of “why.” As business owners, we know that we do not have the safety of an agency that will help us bear the possible negative consequences when taking a risk. Subsequently, when I first opened up my business in 2018, I feared taking a risk or making a change. I then would ask myself, “why am I scared?” I found that my reaction to this question led to shame, avoidance, and never-ending theories to explain my fear. However, when I reframed the question to “what about this risk is scary?” I could identify and address my specific concerns and move forward with the change. Asking myself “what” helped me feel more empowered and led to action instead of feeling stuck. I like to apply these strategies with my clients to help them break through any blocks that may be holding them back.

AZF: Did you always know that you wanted to be an entrepreneur? If not, when did you realize that it was the right path for you?
NT: Honestly, until 2017, running a business was the furthest from my mind. I was always working in agencies and never considered the idea of going into private practice. However, I began to notice that the joy and energy I felt toward my work as a psychologist began to dissipate. I have worked very hard to become a licensed psychologist, and my passion for helping others in the way I knew best is what always got me through tough times, especially during my years in school and in training. However, I started to lose that passion and connection to my professional identity. I really didn’t know who I was as a psychologist anymore, which was uncomfortable and worrisome. I had never thought I would question my career path. However, with the support from colleagues already out on their own, I finally started to explore the idea of establishing my own private practice. It was the best decision I ever made, and I never turned back.

AZF: How do you feel best supported?
NT: As a business owner, I am responsible for making all the decisions. Thankfully, I have several colleagues and friends who are entrepreneurs I can turn to for support and advice. I am also a member of a business group that supports business owners and provides solid professional advice from members who have faced similar situations. I believe surrounding yourself with people who elevate you will significantly impact your business. Many business issues aren’t only relative to my industry but have similar resolutions; the support of other entrepreneurs is invaluable.

AZF: What motivated you to keep going amidst of the challenges that come with being an entrepreneur?
NT: My passion for helping people be their best selves motivates me every day. As I sit down with a client, I feel an energy that empowers me. Business challenges seem to fade and don’t hold as much power over me. I continue to grow as a business owner every day, and my strength and resiliency have evolved through my experiences in the last five years.

AZF: Describe your perfect Saturday.
NT: My perfect Saturday morning is when I feel a sense of accomplishment from the week and also the relief that the weekend is about my family and me. I work hard to complete what is necessary for my business during the week to maintain clear boundaries and focus on enjoying the weekend.

AZF: What’s one piece of advice you’d give to a young entrepreneur who is just starting out?
NT: When I first began exploring the idea of starting a business, I often focused on the end result, which would lead to feeling extremely overwhelmed and anxious. However, when I was able to slow down and shift my energy to the current task at hand, I was better able to move forward. Each time I reminded myself I was just completing the next step toward my long-term goal. Re-focusing my energy on the small tasks helped me feel empowered and act. Each time I completed a task, I got closer to the long-term goal, and my confidence grew to help me move on to the next step.

AZF: What excites you most about being an entrepreneur?
NT: The autonomy I have two little ones at home (2.5 and 5) and I love that I get to still be involved with all the day-to-day and also get to be a business owner. It was a big reason why I decided to start this business, I love working with numbers and getting to know people, and when I realized I could do both there was no going back.

Follow Nisha on LinkedIn.

About The Foundress

The Foundress is a creative community of female entrepreneurs established by Coley Arnold and Lindsey Holt, owners of Junk in the Trunk Vintage Market. The women-led networking group currently has over 120 members who receive exclusive access to mentorship from experienced female entrepreneurs and industry leaders; community gatherings that feature expert speakers and the opportunity to connect with like-minded women; as well as monthly Mastermind Groups where members can brainstorm and collaborate together.

Every Friday AZF will spotlight a member of The Foundress and her business in the online series Foundress Fridays. Learn more about The Foundress and join the community at

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