Trendsetter to Know: Jason Euler, Senior Director of Sales & Partnerships for Relentless Beats

Name:  Jason Euler

X, formerly Twitter:  @JasonEulerMGMT

Facebook: @JasonEulerMGMT

Instagram: @jasoneulermgmt


Age: 31

Title: Senior Director of Sales & Partnerships

Married/Single: Single

Kids:  None

City you live in: Tempe

A typical day in my life includes… I typically rise at 5:30 a.m. and head to the Die Trying training facility, concluding my workout by 7 a.m. Following this, I allocate approximately 30-40 minutes at home for leisure activities such as reading or other relaxing pursuits before embarking on my workday. This involves checking emails and engaging in focused tasks. The majority of my day is dedicated to identifying and connecting with new brands or partners for potential collaborations on our events and festivals. In addition, I manage logistics, coordinate with our existing partners, and strive to maintain these vital relationships while working towards achieving client objectives. After the workday concludes, I shift my focus to bookings, marketing efforts, and promoting the touring artists I represent, often participating in late-night meetings to strategize.

I was born… Flagstaff

My favorite thing about Arizona… The diversity of geography throughout the state, the varied weather patterns, and the enchanting vibrancy of our dance music scene all set us apart from the rest of the country.

I’m listening to….  Currently, I’m enjoying the latest New Tin Licker album; however, my music taste is eclectic. I often let Spotify shuffle through genres, traversing from classical to rock, punk to hip hop, country to, of course, dance music throughout a typical day!

My family…. Has provided me with every opportunity to pursue the life I desired and have made numerous sacrifices to pave the way for these opportunities. My mission in life is to succeed, give back, and make a positive impact on others, ensuring that their sacrifices for me do not go unnoticed. My mother is hands down my best friend and my rock in life. 

If I could have dinner with anyone, it would be…. My favorite baseball player growing up was Ted Williams, who was widely regarded as the greatest hitter of all time and also served in both WW2 and The Korean War.

One thing I cannot live without…  Music… I can’t imagine how dull life would be without it. 

When I was younger, I wanted to be…  A major league baseball player, which I pursued from the age of 3 until I was 23! 

I’m inspired by…  I find inspiration in selfless individuals and those with remarkable work ethic and resilience. I’m drawn to narratives where people overcome daunting obstacles in pursuit of goals or dreams that benefit others.

The person/people who motivate(s) me is/are…My co-workers at Relentless Beats. It’s amazing to work alongside individuals who are genuinely passionate about what they do and are always trying to find ways to improve and constantly grow within our scene and community. 

If I could change anything in the world, it would be… If I could alter anything in the world, it would be to instill profound empathy universally, fostering constructive dialogue and understanding among diverse cultures and individuals.

My first job was… I was a Ski and Snowboard Technician at a Ski/Board Rental Shop! I can fix just about anything with Ski and Snowboard Equipment.

My favorite escape… Nothing

My life…  has meaning when I’m helping others work toward their goals and dreams or supporting a team.

I’m currently working on… Some of the largest music Festivals in Arizona/Southwest and booking artists I manage for events across the Country and even into other Countries around the World.

Always…Do your best and be impeccable with your word.

Never… Take anything personal or make assumptions.

Favorite Quote…The heights by great men reached and kept were not attained by sudden flight, but they, while their companions slept, were toiling upward in the night. – Henry Wadsworth Longfellow

Biggest Dream…Produce a truly one-of-a-kind music Festival with the ethos of giving back and working with a major nonprofit to support, along with seeing my artists play on some of the biggest stages in the World.

My Pet Peeve(s)… I don’t really have any; I don’t let what I can’t control get to me.

Bio-on yourself/company:  Jason Euler is an Arizona native with extensive experience in the electronic dance music industry, from artist management to event planning and experience creation. After attending Global Dance Music Festival in 2016 sparked his desire to be in the music industry, he founded his own entertainment company, OCTIV Entertainment, throwing hundreds of events before joining the same company that led him to the business- Relentless Beats. Euler is currently giving his expertise to elevate the consumer experience at Relentless Beats’ music festivals, collaborating with partners and sponsors to create activations for attendees beyond the music and new ways to build brands to the consumer base. Since joining the Relentless Beats team, Euler has partnered with over 300 different businesses, including multiple Fortune 500 Companies, to give thousands of attendees the best night possible while building culture and art into the thriving community.

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