Events: Arizona - Phoenix - Scottsdale

The Scottsdale Charros have just announced exciting information about the 70^th Annual Scottsdale Parada Del Sol Historic Parade and Trail’s End Festival — including dates, theme and Grand Marshal. The parade and festival are scheduled to take place throughout Old Town Scottsdale on Saturday, Feb. 3, 2024, beginning with the parade at 10 a.m., with the festival following from noon to 4 p.m.

Scottsdale’s own, Oliver Smith Jewelers is this year’s presenting sponsor. This year’s theme “70 Years and Still Groovin’, the Western Cool Vibe,” will honor the event as it enters its seventh decade and Barry Goldwater Jr. will serve as Grand Marshal of the festivities. The Scottsdale Parada Del Sol Historic Parade follows a route from Drinkwater Blvd. along Scottsdale Rd. and culminates at Brown Ave. and Indian School Rd. Following the traditional parade, the Trail’s End Festival takes over Scottsdale’s Old Town Historic District for a huge 70s-style block party.

“We are thrilled that the community continues to embrace the parade and festival as one of the area’s most cherished events,” says Chris “Chrissy” Lyman, president of the Parade Committee for over 40 years of volunteerism with the committee. “With the help of the Scottsdale Charros, we look forward to continuing this beloved time-honored tradition for many more years in the future.”

The Scottsdale Parada Del Sol Historic Parade is one of the longest-running community events in the city with the help of a core group of community volunteers with lifelong experiences of watching and participating in the event. The Scottsdale Charros have been riding in the parade for nearly as long as it has been in existence.

When taking on management of the parade in 2021, the Scottsdale Charros committed to making the parade even bigger and better in an effort to be able to raise as much money as possible for the community. The Charros credit the hard work the Parada del Sol Committee, which is made up of volunteers who are dedicated to creating a safe, fun, vibrant community-minded event year after year.

Long before its 10 a.m. kick off time, crowds gather along the route to watch the parade’s many floats and participants go by — including approximately 150 entries of colorful floats, mounted horse-riders, horse-drawn carriage, school marching bands, wagons and stagecoaches representing many cultures from Mexican to Native American to Arabian to Western.

The Trail’s End Festival takes place immediately following the parade. For this one-of-a-kind daylong street party, Scottsdale’s Historic Old Town District is transformed into a massive family friendly festival featuring a kids’ zone, food trucks, beverage vendors, merchandise, arts and crafts booth and multiple stages with live entertainment including concerts from today’s popular bands as well as traditional performers. Much like the parade, the theme of “70 Years and Still Groovin’, the Western Cool Vibe,” will carry through the Trail’s End Festival.

Additional event details and complete entertainment lineup will be available soon via scottsdaleparade.com for more information.