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Curator Paint Sees Increased Demand for Pink, Purple & Green Hues Since Pandemic

Curator, an Irish-based premium paint collection and leader in home design, is sharing a look at three color trends that are on the rise due to the pandemic.

According to Curator sales data:

Energetic pink and purple hues have seen a major uptick between March and September.  

  • According to Curator’s color expert, the pandemic has led to a feeling of wanting to escape to an alternate time and place and redesign our spaces with bright and bold colors. 
  • The global sales of one of Curator’s pink hue, “Day at the Races,” and one of its purple hue, “Speedwell,” increased 83.3% and 100%, respectively, during the seven months of COVID (March – Sept 2020), as compared to the seven months before COVID (Aug 20 – Feb 2020). 

Sales of green paint hues have increased significantly since March.

  • People who are looking for a feeling of fresh and clean room, are seeking green hues. The global sales of Curator’s three most popular greens, “Fisherman’s Boat,” “Dock Leaf,” and “March Day”, increased 59% during the seven months of COVID (March – Sept 2020), as compared to the seven months before COVID (Aug 20 – Feb 2020). 

The need to feel safe is on the rise in the form of neutrals with some of Curator’s most popular neutrals increasing in sales between March and September. 

  • The global sales of Curator’s most three popular neutrals, “Scalloped Silk,” “Soft Bisque,” and “Stoney Way,” increased 57.8% during the seven months of COVID (March – Sept 2020), as compared to the seven months before COVID (Aug 20 – Feb 2020).      

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