Tucson Fashion Week: Shahida Parides

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Name: Shahida Parides

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Age: 45

Title: Owner CEO and Designer of Shahida Parides, LLC

Married/Single: Married to an amazing man.

City you live in: Tucson

A typical day in my life includes…  

staying up late to work with my manufacturing  house in India, getting my son ready for school, working on my collections  running into the office and dealing with all aspects of owning a clothing brand including working with my sales reps and dealing with my teams in India, Tucson and Florida.

I was born…

ethnic and traditional part of Delhi, Old Delhi, India.

My favorite thing about Arizona…

the beautiful saguaros guarding the mountains and my family.

I’m listening to…

Beyonce, anything upbeat like the Fitz and Tantrums helps me think about my runway shows.

If I could have dinner with anyone, it would be…

my first guru (teacher) my mother whom I lost 4 years back.

One thing I cannot live without…

my family and friends and Diet Coke.

When I was younger, I wanted to be…

a traveler  who could explore all the secrets of Mother Earth.

I’m inspired by…

beautiful nature.

The one person who motivates me is…

the impending encouragement from my husband has always been my motivation to achieve my goals.

If I could change anything in the world, it would be…

poverty and hunger.

The perfect day would be…

spending quality time with my family and friends.

My first job…

was working at a clothing boutique in New Delhi doing styling and sales.

My favorite escape…

enjoying the spa on vacation and relaxing. Having time to dream about the new collection or print idea.

My life…

has always been like a roller coaster, lots of exciting moments. In the end you just enjoy the ride.

I’m currently working on…

2017 and 2018 collections, my runway show for TFW and a photo shoot in LA for the current collection partnering with some amazing celebrities and fashion photographers.

Always…

work hard.

Never…

give up.

Favorite Quote…

“What you give is what you get”.

Biggest Dream…

for Shahida Parides to be a household luxury brand.

My Pet Peeve(s)…

how much suffering is in the world.



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