Juicy Couture Closes Its Doors

Juicy Couture has announced that it is closing all of its U.S. stores.

The California clothing brand is infamous for its rhinestone- and glitter-bedazzled velour tracksuits popularized by celebs like Paris Hilton, Britney Spears and Lindsay Lohan in the early ‘00s.

Screen Shot 2014-06-24 at 11.11.31 PM

In contrast to the U.S. stores that will all close by the end of this month, Racked reported that about 60 Juicy Couture stores internationally continue to remain open.

However, fear not: Juicy Couture is planning to resurrect itself with a stylish comeback in 2015. The company is working on a new concept that will take the brand out of malls and in to more upscale shopping areas, like New York City and Los Angeles, which attract higher foot traffic.

Find out more about the rebrand with an exclusive over at The Huffington Post.

Leave a Reply

Your email address will not be published.

Related Posts