It is so easy to get caught up in Fashion Week and forget that there are a whole lot of other things still going on in the fashion and beauty worlds. So today I decided to take a little break from the shows and do a news roundup.
We talked about Burberry Prorsum’s colorful spring collection earlier this week, but today I want to talk about there new Beauty ad campaign. Going back to basics, the British brand is keeping it neutral with their classic and definitely iconic khaki trench coats. Famed photographer Marion Testino shot the three beauties—Cara Delevigne, Jordan Dunn, and Eddit Campbell—under the direction of Burberry’s Christopher Baily. “We wanted to create an iconic shot,” said the chief creative officer. “Cara, Jourdan, and Edie embody the natural elegance of Burberry Beauty.” Via fashionista.com
Speaking of colorful shows and beauty, I was extremely excited when I saw the Oscar de la Renta spring nail polish trio pop up on my Facebook feed. White, pink, and shimmery mint… Oh the combinations that may ensue. You can pre-order the lacquers (right off last week’s runway) from M’oda Operandi.
Generally we don’t get into politics on Style Files, but believe it or not today it actually has some relevance on this here blog. The Obama Campaign has gathered nine designers for their “Runaway to Win” initiative. This includes a gym tee created by SJP, a makeup bag by Rachel Zoe, this oversized scarf by Yigal Azrouel, and more. The collection retails from $45-$95 on the Runway to Win website.
Launched in February, “Runway to Win” initially showcased the work of 23 American fashion designers who supported the President’s reelection campaign. The President has no shortage of fashion industry supporters. In June, Parker opened up her West Village townhouse for a $40,000-a-plate fund-raiser she cohosted with Anna Wintour. The Vogue editor in chief reportedly has raised $2.7 million for the Obama reelection campaign. Tonight Obama will be the guest of honor at another $40,000-a-head fund-raiser, hosted by Beyoncé and Jay-Z at 40/40, the New York club the hip-hop singer owns. Via wwd.com
Apparently our favorite fashionista mom, cookbook writer, and actress Gwenyth Paltrow can sell fashion—literally. Just last week the superstar drove up J. Crew.com’s traffic 1% for each of her 8 head-to-toe J. Crew looks on Goop, the weekly online lifestyle publication started by Paltrow herself. I think I’m sold. How about you? Via wwd.com