Phoenix and Scottsdale fashion, style, trends and beauty blog

British Fashion Awards

This past Monday Europe was the place to find all of our favorite fashion industry celebrities. The 2011 British Fashion Awards took place at The Savoy Hotel and Theater in London. If you are not familiar with this particular fashion event, the British Fashion Awards was established in 1989 as a result of the British Fashion Council’s then five-year-old Designer of the Year Award. Similar to our CFDA Awards, its goal is to celebrate the contributions of British designers, creatives, and models to the international fashion scene.

There are several categories, acknowledging things like Model, Designer brand, Accessory Designer etc. , but of course there are always the so-called big categories :

BFC Outstanding Achievement went to Sir Paul Smith. The BFC praised Smith on their website saying of the designer, “Paul Smith is revered for his designs which are described as ‘classics with a twist’ and for his signature idiosyncratic take on traditional British styling in both his fashion collections and shops.”


This year’s BFC Designer of the Year went to Sarah Burton for Alexander McQueen. I for one think this was well deserved. The panel awarded Burton the prestigious award for allowing “McQueen’s legacy to live on while still giving her own twist of creative genius to a collection that has outshone its rivals on and off the catwalk.”



And with no real doubt Ms. Alexa Chung was awarded the British Style award for 2011—for the second year in a row. She is definitely the fashion heroine of many a young fashionista, in Europe and Abroad.

As with any other fashion awards ceremony there was an abundance of eye candy that hit the red carpet, here are a few of my favorite looks on a lot of my favorite people.

Kate Moss looked ravishing, as always, in a black fur jacket and a cream gown with black rope overlay. She topped it off with bright red lips…no need for statement accessories here.

Speaking of statement pieces, Poppy Delevigne’s dress was one giant statement piece… that I absolutely love. She wore the quirky gown with fringe and yellow and blue embroidery with just the right amount of cool and confidence. Her picture mate Matthew Williamson really completes the picture with this turtleneck and scarf.

And I couldn’t end the blog without commenting on this photo. Marc Jacobs and Victoria Beckham are perfection—the pleated dress is the right amount of sexy, chic, and sophisticated. She also happened to win the Designer Brand award.

By Kristianne Young

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