YouTube has its own subculture of growing beauty DIY and tutorial videos of classic beauty looks and fashion-forward trends.
Next time you’re in doubt on how to make a classic chignon or want to try a funky look for your nails, look no further than these top YouTube beauty channels, based on number of subscribers.
Where do you get your makeup inspiration from?
1. Michelle Phan
Michelle Phan, the online spokesperson for Lancôme, snags the spot as YouTube’s top makeup guru, with over 479 million total views.
2. The Beauty Department
Lauren Conrad, Kristin Ess and Amy Nadine teamed up as thebeautydepartment.com to cover hair and makeup tutorials and of-the-moment beauty trends.
3. Luxy Hair
Two sisters Mimi and Leyla started an affordable hair extension business, Luxy Hair. The YouTube channel can be used by anyone looking for tutorials on up-dos, braids and basic styling.
Attain the perfect neutral nail to quirky design patterns like lace or music notes with the cutepolish channel.