Seltzerland is Coming to Scottsdale on February 13th

Cannonball Productions is hitting the fairways coast to coast for their safely, socially distanced, nationally-touring hard seltzer celebration like no other, called Seltzerland.

Taking place on Saturday, February 13th at the centrally-located Continental Golf Club (7920 E Osborn Rd) in Scottsdale, with no actual golfing involved, attendees will leisurely walk a portion of the course while safely sampling from 30+ flavors of hard seltzer.

Seltzerland debuted at Chicago’s Cog Hill Golf Club on August 29, 2020, before heading to golf courses in Minneapolis, Denver, Tampa, and Dallas. All five sold out events were packed with brands big and small like White Claw, Bud Light Seltzer, Bon V!V, and Vizzy.

Guests are able to socially distance in groups of 20 or less and spread out across each course’s fairways. The best hard seltzer brands in the land — from iconic national brands, to beloved local companies — will be on-site offering a variety of beverage samplings, and Hormel® Black Label® Bacon will provide mouthwatering brunch bites. 

This past year was incredibly trying, and one thing we know is that everyone needs something to look forward to, now more than ever before. As the weather became nicer, I, as a consumer, just wanted to get outside and have a drink with my friends while being safe.

What better place to do that than on an open, outdoor, sprawling, and gorgeous golf course? With courses around the country open to the public and tee times available to manage check-in, it is the safest venue and structure for in-person events.

We know this experience will provide a safe opportunity to have some much-needed fun and we’re so excited to bring Seltzerland to life.

– Kate Levenstien, Cannonball Productions CEO & Founder

Safety is a primary focus of this event. Here are some of the precautions attendees can expect:  

  • Vendors and staff must wear protective gloves and regularly hand-wash. The public is also encouraged to wash hands frequently, use hand sanitizer, and wear a face mask while not sampling.
  • Attendees within different time slots must maintain at least six feet of space between each other, and vendors will also be spaced out accordingly to adhere to social distancing guidelines. 
  • Restrooms will have a devoted porter to regularly clean in between uses. 

When purchasing tickets online, attendees will sign up for a semi private designated “tee time”, which is available every 10 minutes, for a group of 20 or less for this 2.5-hour experience.

There are two ways to experience Seltzerland with General Admission and VIP tickets offered. General Admission tickets begin at $29 and VIP tickets start at $49 with time slots beginning at 11 am.

VIP ticket holders will kick off the event with premier timeslots, a full-sized can of hard seltzer, a specialty cocktail, and complimentary food. 

All attendees will have the chance to vote for their favorite hard seltzers, brand experience, can design and swag, and the winners will be announced on Seltzerland’s Instagram. 

For more information, visit

Instagram: @seltzer_land

Ticketing inquiries can be directed to

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