By Melissa Larsen
BEST FEMALE PR: Jennifer Adler
For more than a decade, Jennifer Adler has been a leading PR pro. The director of PR at the Scottsdale-based The James Agency (TJA) believes that a person in her role must be resourceful, resilient, well-connected and have an intuitive sense of what is newsworthy. She is particularly proud of the recent planning and execution of the grand opening of Moxy Tempe, the fi rst Moxy Hotel in the U.S. “The grand opening garnered an impressive amount of media coverage and was such a success, that Marriott has since tapped TJA for two unrelated projects,” she says. @jenadler27. Photo by Kayla Fisher.
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