Citrine Natural Beauty Bar has evolved into a trusted destination where skincare, wellness, and conscious living intersect. Founded in 2012 by Melissa Lenberg, Citrine has spent more than a decade building a loyal following in Phoenix by offering all-natural beauty products that prioritize performance and integrity.
Today, the boutique is known for carrying some of the most respected names in clean beauty, including Kosas, Ilia, Jane Iredale, Tata Harper, RMS Beauty, May Lindstrom, and more – brands chosen their commitment to quality and transparency.
Now located in a 1,400-square-foot space at Biltmore Fashion Park, Citrine reflects Lenberg’s belief that beauty shopping should feel restorative, not overwhelming.
The boutique’s design is ethereal and intentional, with natural light pouring across recycled glass countertops, crystals woven into the décor, and an overall sense of calm that invites guests to explore, test, learn, and connect, transforming a simple shopping trip into a more immersive experience centered on wellbeing.
“Citrine is more than a beauty boutique,” Lenberg said. “It’s a space for people to discover products that transform their skin, feel good about what they’re using, and make choices that positively impact their health and the planet. Our mission is to empower clients with conscious, intentional choices.”
After being diagnosed with rheumatoid arthritis at just 18, Lenberg began exploring holistic approaches to health, eventually immersing herself in natural and organic skincare. That journey culminated in a pivotal trip to Sedona, where she experienced a moment of clarity about her purpose and the business she wanted to create. Within a week of returning home, she found the retail space that would become the foundation of Citrine Natural Beauty Bar, setting her vision into motion.
“My health journey changed my life, and I’ve dedicated my career to helping others experience that same transformation,” she said. “Seeing our clients thrive, inside and out, is what fuels my passion.”
Over the years, Citrine has grown into a community hub where beauty and wellness align, drawing longtime devotees and first-time visitors. As clean beauty continues to evolve, Citrine remains grounded in its original mission: to offer products and experiences that support intentional living, inside and out. Learn more at citrinenaturalskin.com.
