Coach introduces the Coach x Schott NYC shearling collection, a collaboration between two American icons and featuring Coach shearling outerwear first debuted in the house’s Fall 2021 collection. The campaign stars three-time Grammy winner Megan Thee Stallion, rapper Pardi Fontaine and Megan’s close friends, Queenie (beauty influencer), Jae (jewelry maker), Daren (internet personality) and Kellon Deryck (hairstylist).
The collaboration brings together two beloved American heritage brands, Schott NYC renowned for the invention of the leather motorcycle jacket, Coach known as the Original House of Leather, united by their shared vision of craftsmanship and distinct attitudes––shaped by their mutual hometown, New York City.
The collection includes cozy, oversized outerwear in the shape of luxe coats and beautifully worn aviator jackets—bags, heels and slides in plush shearling styles.
To bring the collection to life, Coach worked with Megan Thee Stallion and her friends on a story inspired by the street style of New York City in the late 70s and early 80s.The result is a celebration of past and present with a distinctly New York spirit.
This new collaboration is a celebration of authentic, iconic American style and the craftsmanship of New York City. It is inspired by people–– past and present who embody what it means to be an individual and who inspire us.
Partnering with Schott, Megan and her friends on this campaign was important to my vision for the house.
– Coach Creative Director, Stuart Vevers
Schott NYC was founded in 1913 in New York City by brothers Irving and Jack Schott. They went on to produce the first leather motorcycle jacket, the Perfecto®, and establish the brand as a tome in pop culture history cool as they outfitted Hollywood’s leading men of the day.
It was so fun getting Pardi, and my friends together, and we had such a blast at this shoot. All the clothes are fire, and it was great how each person’s personality came through with each look.
– Megan Thee Stallion