{"id":20851,"date":"2020-07-16T01:42:49","date_gmt":"2020-07-16T08:42:49","guid":{"rendered":"https:\/\/www.arizonafoothillsmagazine.com\/taste\/?p=20851"},"modified":"2020-07-16T01:42:49","modified_gmt":"2020-07-16T08:42:49","slug":"spa-girl-cocktails-are-the-summer-treat-that-you-didnt-know-you-needed","status":"publish","type":"post","link":"https:\/\/www.arizonafoothillsmagazine.com\/taste\/phoenix-wine-and-spirits\/spa-girl-cocktails-are-the-summer-treat-that-you-didnt-know-you-needed","title":{"rendered":"Spa Girl Cocktails Are the Summer Treat That You Didn\u2019t Know You Needed"},"content":{"rendered":"\n

By Molly O’Brien<\/em><\/h3>\n\n\n
\"\"<\/figure><\/div>\n\n\n

Spa Girl Cocktails<\/a> offers ready-to-sip, 100% plant-based, gluten-free, vegan, and just overall better-for-you drinks made with six time distilled ultra-premium vodka. <\/p>\n\n\n

The concoctions are available in innovative flavors with completely natural infusions — no artificial sweeteners or colors — of succulent peach, pear, and cucumber. <\/p>\n\n\n

Spa Girl’s drinks are very low calorie with only 48 calories per serving and the lowest sugar and carb count on the bottled alcohol market today — yet, Spa Girl Cocktails still manages to present a 33 proof ready-to-drink beverage available in 750ML bottles, 200ML cans, and 50 ML bottles — perfect for any kind of summer adventure.<\/p>\n\n\n

The name \u201cSpa Girl\u201d was inspired by founder Karen Haines\u2019 reputation within her social circle to make incomparable spa water martinis. <\/p>\n\n\n

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\n

Alisa Beyer, CEO of Spa Girl Cocktails, describes Karen as \u201csuper creative,\u201d having \u201cthe best palette,\u201d an extraordinary interior decorator, Joshua Tree music studio manager, and now an entrepreneur. <\/p>\n<\/div><\/div>\n\n\n

Beyer knew she had to get involved with the company as soon as she tasted her first sip. \u201cIt tastes like you\u2019re sippin\u2019 sunshine!\u201d She exclaimed. Beyer emphasized how much better the taste of the Spa Girl flavors are, and how much healthier they are compared to traditional alcoholic vodka-infused beverages. <\/p>\n\n\n

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\n

\u201cOur target demographic is not so much an \u2018age\u2019 as a \u201cmindset,\u2019\u201d Beyer said. <\/p>\n\n\n

\u201cHealth-conscious, active, social, and aware of added sugars.\u201d <\/p>\n<\/div><\/div>\n\n\n

\u201cOur target demographic is not so much an \u2018age\u2019 as a \u201cmindset,\u2019\u201d Beyer said. \u201cHealth-conscious, active, social, and aware of added sugars.\u201d <\/p>\n\n\n

Her personal favorite flavor is cucumber and she shared a recipe for a classic Arizona heat combating treat: \u201cTake the pear flavor, a fresh jalapeno, and finish with a splash of club soda, or seltzer — and it\u2019s unbelievable.\u201d <\/p>\n\n\n

She said. The company is always working to ideate the tastiest new flavors and are working to plan the launch of a \u201csparkling\u201d vodka cocktail option available in strawberry, pineapple, and \u201cpure\u201d flavors — which is just pure sparkling vodka cocktail. <\/p>\n\n\n

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\n

\u201cWe\u2019re going to give champagne a run for its money!\u201d Beyer said, of their upcoming sparkling tastes. The Spa Girl team is even working on creating a \u201cSpa Girl Cocktails popsicle\u201d product to be unveiled in the summer of 2021. <\/p>\n<\/div><\/div>\n\n\n

\u201cWe\u2019re going to give champagne a run for its money!\u201d Beyer said, of their upcoming sparkling tastes. The Spa Girl team is even working on creating a \u201cSpa Girl Cocktails popsicle\u201d product to be unveiled in the summer of 2021. <\/p>\n\n\n

When the pandemic hit, and bars and restaurants were abruptly forced to close due to health concerns and safety mandates, Spa Girl Cocktails had to quickly pivot their marketing strategy. <\/p>\n\n\n

\u201cYou woke up one morning, and every way that you sold alcohol had changed overnight.\u201d Said Beyer. <\/p>\n\n\n

The company has been working toward becoming a nationally sold beverage throughout the United States in grocery and convenience stores, which has become a bigger priority now that on-premise business at bars, casinos, resorts, spas, and restaurants have been severely impacted or even halted due to the pandemic. <\/p>\n\n\n

Beyer spoke of the importance of her Spa Girl Cocktails team and the positive dynamic they share, as they work hard to continue to promote the brand amidst these unprecedented times. <\/p>\n\n\n

\u201cIf you can laugh together, then you can really work together,\u201d Beyer said. \u201cWhen your business, and life, and everything is stressful, a strong team is really a blessing.\u201d A perfect team motto for promoting (and enjoying) a fantastic cocktail this summer. <\/p>\n\n\n

Visit the Spa Girl website:<\/strong> https:\/\/www.spagirlcocktails.com\/<\/a>
Follow them on Facebook:<\/strong> https:\/\/www.facebook.com\/spagirlcocktails<\/a>
Follow them on Instagram:<\/strong> https:\/\/www.instagram.com\/spagirlcocktails\/<\/a><\/p>\n\n\n

\"\"<\/figure><\/div>\n\n\n

For more on the writer Molly O’Brien:
<\/strong>Check out her website: www.metropolitanmolly.com<\/a>
Sign up for her”Metropolitan Molly” Newsletter<\/a><\/p>\n\n\n

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