Arizona retailer and designer Allie Olson launched her first private line with a fashionably charitable angle: a clothing drive. Customers joined in by bringing items to raise awareness and clothing for the Sojourner Center. The launch was powered with a runway fashion show by stylist Rochelle York, DJ beats, sips & sweets, VIP lounge, and swag bags

Photography by Stephen Yap
Steve Yap Photography
yapper@cox.net