{"id":14494,"date":"2023-01-27T07:00:00","date_gmt":"2023-01-27T14:00:00","guid":{"rendered":"https:\/\/www.arizonafoothillsmagazine.com\/people\/?p=14494"},"modified":"2023-01-26T12:50:55","modified_gmt":"2023-01-26T19:50:55","slug":"foundress-fridays-afiniki-maita-afi-like-taffy","status":"publish","type":"post","link":"https:\/\/www.arizonafoothillsmagazine.com\/people\/foundress-fridays\/foundress-fridays-afiniki-maita-afi-like-taffy","title":{"rendered":"Foundress Fridays: Afi Maita, Founder of Afi Like Taffy"},"content":{"rendered":"\n
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Afiniki (Afi) Maita <\/strong>is the founder of Afi Like Taffy<\/a>. <\/p>\n\n\n\n

“I’m a wardrobe stylist, image consultant & influencer based in Scottsdale,” says Maita. “I help women shop for clothes and put together outfits to look and feel like their best confident selves.” <\/p>\n\n\n\n

AZF: Tell us about your business! <\/strong>
Afi: <\/strong>Crediting my international businessman Father for my love of fashion, watching him order bespoke suits from London grew my love for textures, patterns & styling. After graduating with a bachelor’s degree in Media Studies in the UK, I moved to Arizona 15 years ago for love & found my calling as a style advisor & worked for over 10 years in luxury retail. I created my styling business two years ago called Afi Like Taffy. <\/p>\n<\/div><\/div>\n\n\n\n

AZF: What is your life motto? <\/strong>
Afi: <\/strong>“Better to be over-prepared than under-prepared” and “it is what it is.” <\/p>\n\n\n\n

AZF: Did you always know that you wanted to be an entrepreneur? If not, when did you realize that it was the right path for you? <\/strong>
Afi: <\/strong>The pandemic woke me up to life as I used the time during furlough from my corporate job to make a plan knowing I\u2019d been too safe & comfortable for 10 years! I created a business plan in three months, executed my exit & began as a stylist on my own.<\/p>\n\n\n\n

AZF: How do you feel best supported? <\/strong>
Afi:<\/strong> Referrals & testimonials are the best support I can get it\u2019s the best compliment & support to me as it helps bring in more business. <\/p>\n\n\n\n

AZF: What motivates you to keep going amidst the challenges that come with being an entrepreneur? <\/strong>
Afi:<\/strong> My why & the rush of a satisfied client when I\u2019ve done my job well, who feels more confident after I\u2019ve helped them transform their look & ultimately confidence & life!<\/p>\n\n\n\n

AZF: Describe your perfect Saturday morning. <\/strong>
Afi:<\/strong> Lie in with the husband then a ride around the canal for brekkie at a local cafe with pancakes & guava mimosas included!<\/p>\n\n\n\n

AZF: What’s one piece of advice you’d give to a young entrepreneur who is just starting out? <\/strong>
Afi: <\/strong>When you feel yourself wanting to give up remember where you used to be & use that fire of never wanting to return to motivate you to keep going!<\/p>\n\n\n\n

AZF: What excites you most about being an entrepreneur? <\/strong>
Afi:<\/strong> I love being in charge, setting a plan & executing in & keeping the $$ helps too!<\/p>\n\n\n\n

Follow Afi Maita on Instagram, @afiliketaffy<\/a> and LinkedIn<\/a>. <\/strong><\/p>\n\n\n\n

About The Foundress<\/span><\/h2>\n\n\n\n

The Foundress<\/a> is a creative community of female entrepreneurs established by Coley Arnold and Lindsey Holt, owners of Junk in the Trunk Vintage Market. The women-led networking group currently has over 120 members who receive exclusive access to mentorship from experienced female entrepreneurs and industry leaders; community gatherings that feature expert speakers and the opportunity to connect with like-minded women; as well as monthly Mastermind Groups where members can brainstorm and collaborate together.<\/p>\n\n\n\n

Every Friday AZF<\/em> will spotlight a member of The Foundress and her business in the online series Foundress Fridays<\/a>. Learn more about The Foundress and join the community at www.foundress.co<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"Q&A with entrepreneur Afi Maita who is a member of The Foundress, a new creative community of female business owners and leaders.\n","protected":false},"author":22,"featured_media":14544,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[3600],"tags":[2330,3636,3602],"class_list":{"0":"post-14494","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-foundress-fridays","8":"tag-afi-like-taffy","9":"tag-afiniki-maita","10":"tag-foundress-fridays","11":"cs-entry","12":"cs-video-wrap"},"yoast_head":"\nFoundress Fridays: Afi Maita, Founder of Afi Like Taffy<\/title>\n<meta name=\"description\" content=\"Q&A with entrepreneur Afi Maita who is a member of The Foundress, a new creative community of female business owners and leaders. 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