P.F. CHANG’S CELEBRATES CHINESE NEW YEAR
WITH RED ENVELOPE GIVEAWAY AND SPECIALTY COCKTAILS
Bubble T-i-ni, Lucky V.S and Tsingtao cocktails
Between February 11 and February 24, Guests Will Be Rewarded
With A Specialty Envelope and Surprise Offer
P.F. Chang’s is ringing in the Chinese New Year with a special gift for guests. In honor of the 15-day Chinese celebration, guests who visit any P.F. Chang’s in the United States from February 11 through February 24, 2013 will receive a red envelope containing an unknown reward. On the guests’ next visit, a P.F. Chang’s manager or server will open the envelope and reveal its contents.* The secret offer could be a discount ranging from 10%-30% off of their meal, free appetizer, complimentary dessert or a FREE meal up to $75. Red envelopes are a traditional Chinese gift of the New Year and the red color symbolizes good luck while warding off evil spirits.
To honor the occasion, P.F. Chang’s is offering the following two specialty cocktails and a Chinese beer:
Food is an important part of the Chinese New Year celebration. Many of the dishes served during this time are thought to be “lucky” with the most common being long noodles, which represent longevity and long life, and fish, which symbolizes prosperity.
“The Chinese New Year is the perfect occasion to celebrate great food and share in the Chinese tradition of the red envelope," said Rick Federico, CEO of P.F. Chang’s. “We are excited to reward our diners with a special offer that honors the spirit of the holiday.”
For more information on how P.F. Chang’s is celebrating the Chinese New Year, please visit http://www.pfchangs.com/NewYear/. For videos on how to make PF Chang’s specialty drinks at home and more, visit our YouTube Channel. To learn how to make the Bubble-T-i-ni please visit http://www.youtube.com/watch?v=JAyo05aXfEY&feature=share&list=UUIdsTOymPsbWQAuZL114fcg and to learn how to make the Lucky V.S please visit http://www.youtube.com/watch?v=iNAlSP4TPpU&feature=share&list=UUIdsTOymPsbWQAuZL114fcg.
*Envelopes may be redeemed through March 24, 2013
P.F. Chang’s China Bistro, Phoenix Area
The first P.F. Chang’s China Bistro opened its doors here in the Valley, at Fashion Square, in 1993, and now boasts 206 locations throughout the nation.
P.F. Chang’s is proud to have 8 convenient locations in the Valley in the cities of Chandler, Goodyear, Mesa, Peoria, Phoenix, Scottsdale and Tempe. Hours of operation are Sunday – Thursday 11:00 am to 11:00 pm, and Friday – Saturday from 11:00am to Midnight. All major credit cards are accepted and reservations are recommended. Visit www.pfchangs.com for more information.
P.F. Chang's China Bistro®, Inc.
P.F. Chang’s China Bistro, Inc. (NASDAQ: PFCB) owns and operates two restaurant concepts in the Asian niche. P.F. Chang’s China Bistro features a blend of high-quality, Chinese-inspired cuisine and American hospitality in a sophisticated, contemporary bistro setting. Pei Wei Asian Diner offers a modest menu of freshly prepared pan-Asian cuisine in a relaxed, warm environment offering attentive counter service and take-out flexibility. In addition, the Company has extended the P.F. Chang's brand to international markets and retail products both of which are operated under licensing agreements. For more information on P.F. Chang’s, please visit the website at www.pfchangs.com.